Online Brand Management

Effective Brand Management extends far beyond the traditional forms of Public Relations and Print Media.

In today’s business world the immediacy of the World Wide Web has made and destroyed individuals and businesses within minutes, hours, days and months.

Word-of-mouth advertising, traditionally the most effective and FREE marketing medium, has been given a modern makeover.

Globally, customers, friends, associates and strangers are conversing online 24/7, so how are you powerfully reaching your potential audience and effectively managing your existing client base?

Do you see the Facebook, Blogs, Twitter, LinkedIn, YouTubes of the world as a quick, easy and cheap Sales tool, or have you begun to realise the potential in using these FREE tools as vehicles to cultivate and develop relationships with new and existing clients?

The World Wide Web has provided you with a cost-effective and time-efficient way for you to provide Value Add Products and Services to your networks. By powerfully building your profile as a Business Leader and Knowledge Resource, you have the opportunity to develop a relationship with potential clients even before they book that first appointment or make that first purchase, in addition to providing your existing clients to retain your services or to make repeat sales.

Maximise your business potential by working with a Online Brand Management Specialist, who understands the importance of information delivery alongside the soft sales approach.

Our services include but are not limited to:

  • Blog Evaluation & Audit
  • Blog Strategy & Content Development
  • Social Media Evaluation & Audit
  • Social Media Strategy & Content Development
  • Social Media Profile Development
  • Ongoing Social Media Management & Support
  • Ongoing Blog Management & Support

Contact The Citrus Collective today to discuss how your Online Brand message can be strengthened through effective Social Media Support.


2 Responses to “Online Brand Management”

  1. Virginia August 2, 2010 at 9:33 pm #

    Hi, this is something that i need to get a better understanding of as i just dont know where to start really or what to do!

    • thecitruscollective April 11, 2011 at 4:18 pm #

      The best place to start is to ensure that you have a consistent voice and message being delivered through your chosen mediums.

      Build trust by using a team or Your profile image, as the face of the company rather than simply a logo.

      Use the same colour theme throughout your blog, website, facebook and twitter accounts.

      Engage with your consumers online and build the relationship (and your targeted database) from the instant that they google your name to find out further information.

      Educate and inspire, show the World you are a Thought Leader.

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